Teams I've shipped for
Aligning people, process, and technology drives 36% faster revenue growth (Forrester). Partnering with early-stage through Series C leaders in cyber, AI, deep tech, and anything-SaaS to grow your business. Whether you need help with strategy, automated workflows, execution systems for your team, or more to support your business and hit your revenue targets.
Work with meZero to acquisition in a year
Quarterly ACV, 300% YoY growth
Market share
A 300-page developer portal
No handoffs, no account managers. One person owns the strategy, the plan, the execution and the management, so you get one point of contact and one unified story.
Strategy, execution, or both. Embedded or advisory, interim or long term. Built around your stage, your stack, and what your business actually needs.
I always bring my expertise and my honest opinion. I say what I think, no matter what. You make the final decisions.
I stay curious about the product and about marketing itself, so I learn fast and choose the right approach for what you actually need. I change direction easily when we need to pivot.
Engineers, executives, customers, investors. I speak to each one in the language they understand, from business to technical, from strategy to code repos.
I work fast, and I check every small detail at the same time. Human in the loop, always.
Early-stage businesses pivot constantly. So can your engagement with me. If we need to end early, that's ok.
Rachel is a true asset to any organization and her ability to challenge the status quo is refreshing. We worked on many initiatives together and she was always looking to utilize new approaches and innovation was her specialty.
It always comes back to the same two things: cross-functional GTM alignment, and deep product knowledge. Everything else is built on that.
We'll meet, and you'll tell me everything you need.
I learn the business and the product.
I talk through approach with you.
I work with the stakeholders involved in the product, or affected by its outcome.
I make sure everyone is on the same page.
Three of the five questions every marketing strategy must answer are positioning questions. That is why your first marketing hire should be a product marketer at the core.
Give every channel one job in the funnel, track the numbers that prove it, and diagnose every missed target. A framework for display, search, email, social and web.
All four campaigns start with the same audience, message and call to action. Here is what changes when you build display ads, PPC, SEO pages and email.
Tell me what you're building and what's in the way. I read everything.
